Macy's Thanksgiving Parade Hits New High

Crowds flock to Macy’s Thanksgiving Day Parade despite heavy rain: ‘The excitement is still there!’
Crowds braved heavy rain and chilly temps to watch the 98th annual Macy’s Thanksgiving Day Parade in New York City Thursday. Scores of revelers refused to let the wet weather dampen their spirits, lining Manhattan streets to catch the procession, with ponchos and umbrellas adding extra color to giant balloons, floats and star-studded performances.
Macy's Thanksgiving Day Parade marches through rain, protest to kick off holiday season in NYC
The Macy's Thanksgiving Day Parade​ kicked off the holiday season today in NYC, despite dreary weather and a brief protest.
TV Ratings: Macy’s Thanksgiving Parade Hits All-Time High for Second Straight Year
The Macy’s Thanksgiving Day Parade drew its largest cross-platform audience on record Thursday. NBC says 31.3 million viewers watched the parade on NBC and Peacock, based on preliminary Nielsen ratings and streaming figures from Adobe Analytics.
Macy's Thanksgiving Day Parade Draws Largest Audience Ever With More Than 30M Viewers
The Macy's Thanksgiving Day Parade drew its largest audience ever this year, according to NBCUniversal. The 98th annual event amassed 31.3M viewers Thursday across linear and digital platforms, which is up 10% from last year’s 28.
Crowds brave rain for Macy's Thanksgiving parade in New York
Crowds braved the rain for Macy's Thanksgiving Parade in New York. Thousands of spectators gathered together to celebrate the iconic three-hour holiday parade amid rainfall on November 28. Footage shows attendees in raincoats and holding umbrellas along the roadside,
NBC touts record TV audience for Macy’s Thanksgiving Day parade
The parade averaged around 5 million more viewers than NBC's prime-time football broadcast. This article, NBC touts record TV audience for Macy’s Thanksgiving Day parade, was first published at The Desk.
Macy's Thanksgiving Day Parade Boasts Biggest Audience Ever With 31.3 Million Viewers
The 2024 Macy's Thanksgiving Day Parade set some viewership records over the holiday. The annual parade reigned in 31.3 million viewers across all platforms this year. That marks a 10% increase from viewership last year and stands as the biggest audience ever for the parade.
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